advocate
ELAW Advocate: Winter 2009

SPOTLIGHT ON ELAW SUPPORTERS

 Tactics One Percent for the Planet

Tactics Board Shop is truly committed to being a green business - and is a generous supporter of ELAW through the 1% For The Planet program. 

Not only does Tactics donate 1% of net sales (yes, sales, not profits!) to nonprofit organizations working to protect the environment, they also think green in every decision they make - how to pack things for shipping, what light bulbs to use in the retail store, and how to support employees who commute to work by bike.

In 2007, Tactics donated thousands of dollars to 16 environmental non-profits through the 1% For The Planet program.  Bob Chandler of Tactics said that donations for 2008 were more than last year - an amazing accomplishment given the sluggish economy. 

"We are investing in people we know and trust."
 Bob Chandler, Tactics

Bob said, "The economy is in a tailspin and we are not immune to what is happening.  However, until we cannot make it pencil, we stand firm behind our 1% For The Planet commitment and our environmental grants program.  We hope any other company that is similarly philosophically aligned will do the same."

Tactics' support for ELAW is based on two things: "First, we believe ELAW's approach to empowering public interest advocates around the world has far reaching impact and is a critical component of a global environmental conservation strategy,"says Bob.  "Second, this is a case where we are also investing in people we know and trust.  We have personal connections to founders John Bonine and Mike Axline as well as current staff Bern Johnson and Jen Gleason."

Everyone at ELAW is grateful for Bob's support and Tactics' donations through 1% For The Planet.  To learn more about Tactics and the coolest boarding gear, visit http://grind.tactics.com/.  More information about 1% For The Planet can be found at http://www.onepercentfortheplanet.org.